Four countries, four months, four book fairs. Is a Global Book Tour right for self-published authors?
Regarded as the most important publishing event in the spring, The London Book Fair takes place April 20-22, 2009 at its new location, the East End near Docklands. Publishers from across Europe focus their efforts at this event on international sales & rights, including foreign acquisitions & translations.
The Book Expo of America (BEA) returns to the Jacob K. Javits Center in New York City on May 28 -31, 2009. Although over 100,000 international attendees converge, the emphasis of this event is distinctly American, with American books, publishers, agents and buyers receiving the primary focus.
The Beijing International Book Fair, located in the heart of the Asian book business, returns to Beijing September 3-7, 2009 (after a temporary change-of-venue to Tianjin last year, due to the 2008 Olympic Games). China's increased impact on the world marketplace draws buyers, editors, agents and other industry insiders to this important event to meet the expanding consumer demand for all book genres.
The Frankfurt Book Fair, taking place October 14-18, 2009, traditionally attracts nearly 10,000 publishing professionals and industry insiders. With over 50% more international publishers participating than at the BEA, foreign rights sales and distribution beyond the shores of America take center stage in Frankfurt.
Recognizing the premium costs associated with exhibiting self-published books independently at the world's most influential publishing events, leading self-publishing company Outskirts Press has announced an affordable alternative for its authors, offering valuable exposure at all four leading 2009 book fair events in London, New York, Beijing and Frankfurt.
Selected Outskirts Press books will receive valuable high-traffic, face-out exposure on an exclusive shelf with other Outskirts Press titles. Event attendees will receive all the necessary contact information for both the author and the publisher, enabling further contact to be made during or after the event. To capitalize on the international spotlight, a representative will be on hand at each book fair to personally answer questions about the featured books. All inquiries Outskirts Press receives will be shared with the author.
"In spite of the costs involved with exhibiting, self-published and alternatively published authors continue to display their books at book events in increasing numbers," states Kelly Schuknecht, Director of Author Support for Outskirts Press. "The practice of creating co-op stands is an expanding phenomenon since this opportunity offers unparalleled access to the world's most important publishing events."
Space is limited for each of these events and available on a first-come, first served basis. Outskirts Press authors can participate in any of the events separately or they can save 25% when they book all four events at once with the Outskirts Press Global Book Fair Tour package. For more information on all the valuable marketing options available with Outskirts Press, visit http://www.outskirtspress.com/marketing.php .
Sunday, January 25, 2009
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