Greg Baughman, Director of the Association of Professional Business Writers stated in a personal interview today that the Association of Professional Business Writers will be hosting a business writer’s workshop in November 2009 at the Rockville Hilton Conference Center. The vision of the Association of Professional Business Writers is to sponsor an organization that will bring together the hundreds of thousands of freelance business writing professionals that are providing writing services to companies across North America on a fee-for-service basis. The Association assists these individuals achieve prestigious certification through a rigorous study and testing program.
Mr. Baughman stated, "Our 1st conference is tentatively scheduled for November 18th at the Hilton Conference Center in Rockville Maryland. If you are a local business writer, or provide proposal or grant writing services to businesses, you are going to want to attend" He further stated, "If you are not local, don't worry…all break out sessions will be made available to you by streaming video and some of our events you can attend by IP Video and a conference call in line. Details will be made available as they identified.
The mission of The Association of Professional Business Writers is to foster business writing talent and achievement and to advance the art of business writing as it is essential to the Profession. Mr. Baughman further stated, "We opt to do this through the creation professional standards and ethics essential to the field". More than any other literary organization, the Association of Professional Business Writers will help this industry based on promoting quality workmanship and standards. This, of course, is also a boost for the democratic virtues of fiscal recovery, and re-education through many public universities and training entities that support the Association of Professional Business Writers.
For additional information please contact Greg Baughman, Director of the Association of Professional Business Writers, Rockville MD at gbaughman@justwrite-llc.com or call toll free: 877-332-7292 - visit the Association Website at www.APBW.us.
Monday, August 31, 2009
University of Miami Announces a New Comprehensive Online Program in Journalism
Today, the University of Miami Koubek Center announced the opening of its online course "Journalism in the 21st Century." This is the first time that a comprehensive course of this kind has been offered, in Spanish, in the United States.
The objective of the course is to offer basic tools, from a theoretical-practical perspective, for efficiently preparing traditional media (newspapers, magazines, radio, television, Internet), and for undertaking personal projects, such as web pages and blogs, among others. The course, which begins September 28, is designed for media workers as well as other professionals who want to break into the world of communications.
"As a pioneer in the teaching of Spanish language journalism in the United States, the Koubek Center is proud to maintain that leadership, this time offering courses over the Internet, which is so relevant in our increasingly digital world – for Hispanics as well," declared Pablo Chao, Director of the Koubek Center, which he has headed for over 28 years.
Though there is no age limit; the course is intensive and demands complete dedication. Knowledge and skills are fostered through novel online teaching techniques.
The course structure comprises six subjects studied over a period of six months: Current Trends in the Press, Information Journalism, Interpretation Journalism, Op-Ed Journalism, Investigatory Journalism and Journalistic Ethics and Morality.
The professors are renowned journalists with academic experience and extensive service credentials in various press media.
For more direct information from the professors, you can participate in an "Information Session" on September 9 at 10:30 a.m. Eastern Time, which you can access at www.livestream.com/edmiami. The professors will hold a dialog with their international audience on this new Online Journalism Program. For those who cannot participate, the event will be recorded and available on the web site: www.livestream.com/edmiami. You can also see a video testimonial by well-known Univision journalist Dr. Maritza Fuentes, in which she tells of her experience with the journalism programs offered by the University of Miami Koubek Center.
You can request more information at: http://www.edmiami.com, send a fax to 305-644-3826 or call 305-284-6001.
The objective of the course is to offer basic tools, from a theoretical-practical perspective, for efficiently preparing traditional media (newspapers, magazines, radio, television, Internet), and for undertaking personal projects, such as web pages and blogs, among others. The course, which begins September 28, is designed for media workers as well as other professionals who want to break into the world of communications.
"As a pioneer in the teaching of Spanish language journalism in the United States, the Koubek Center is proud to maintain that leadership, this time offering courses over the Internet, which is so relevant in our increasingly digital world – for Hispanics as well," declared Pablo Chao, Director of the Koubek Center, which he has headed for over 28 years.
Though there is no age limit; the course is intensive and demands complete dedication. Knowledge and skills are fostered through novel online teaching techniques.
The course structure comprises six subjects studied over a period of six months: Current Trends in the Press, Information Journalism, Interpretation Journalism, Op-Ed Journalism, Investigatory Journalism and Journalistic Ethics and Morality.
The professors are renowned journalists with academic experience and extensive service credentials in various press media.
For more direct information from the professors, you can participate in an "Information Session" on September 9 at 10:30 a.m. Eastern Time, which you can access at www.livestream.com/edmiami. The professors will hold a dialog with their international audience on this new Online Journalism Program. For those who cannot participate, the event will be recorded and available on the web site: www.livestream.com/edmiami. You can also see a video testimonial by well-known Univision journalist Dr. Maritza Fuentes, in which she tells of her experience with the journalism programs offered by the University of Miami Koubek Center.
You can request more information at: http://www.edmiami.com, send a fax to 305-644-3826 or call 305-284-6001.
Oct 10-11 2009 - West Virginia book festival to feature top authors
The ninth annual West Virginia Book Festival, scheduled for Oct. 10-11 at the Charleston Civic Center, will feature about 30 authors presenting readings, workshops and other programs.
Among them are William Bernhardt, Mark DeFoe, Dr. Lud Gutmann and Michael Knost.
Topping the headliners for the weekend is best-selling author Bernhardt, whose 27 books have sold more than 10 million copies worldwide. His most recent novel is "Capitol Conspiracy," which takes attorney Ben Kincaid to Washington, D.C., for a high-profile case involving controversial anti-terrorist legislation, political skullduggery and murder.
Additional authors and poets include: Frank X Walker, Denise Giardina, John Michael Cummings, Frances O'Roark Dowell, Roxie Munro, M. Glenn Taylor, Josh Weil, Rob and Miranda Walker and several others. Check the festival Web site at www.wvbookfestival.org for additional information.
The West Virginia Book Festival is presented by West Virginia Humanities Council, Kanawha County Public Library system, The Library Foundation of Kanawha County, The Charleston Gazette and Charleston Daily Mail.
Among them are William Bernhardt, Mark DeFoe, Dr. Lud Gutmann and Michael Knost.
Topping the headliners for the weekend is best-selling author Bernhardt, whose 27 books have sold more than 10 million copies worldwide. His most recent novel is "Capitol Conspiracy," which takes attorney Ben Kincaid to Washington, D.C., for a high-profile case involving controversial anti-terrorist legislation, political skullduggery and murder.
Additional authors and poets include: Frank X Walker, Denise Giardina, John Michael Cummings, Frances O'Roark Dowell, Roxie Munro, M. Glenn Taylor, Josh Weil, Rob and Miranda Walker and several others. Check the festival Web site at www.wvbookfestival.org for additional information.
The West Virginia Book Festival is presented by West Virginia Humanities Council, Kanawha County Public Library system, The Library Foundation of Kanawha County, The Charleston Gazette and Charleston Daily Mail.
Sunday, August 23, 2009
Sept 21 2009 - The Smithsonian Associates Presents Literary Legend Joyce Carol Oates
Joyce Carol Oates, one of the most respected and honored American writers of numerous fiction and nonfiction works, discusses her remarkable career and life in a Smithsonian Associates presentation Monday, Sept. 21, at 7 p.m. at the Smithsonian's Freer Gallery of Art (12th Street and Independence Avenue S.W.).
Oates will reflect on her career and the people, places and events that influenced and inspired her. She will recount growing up with meager means on a farm in rural New York, her personal approach to writing and the writer's life. Her newest novel, "Little Bird of Heaven," is available for signing after the program. Tickets for the presentation are $25 for general admission and $15 for resident members. For tickets and further information, call (202) 633-3030 or visit http://www.smithsonianassociates.org/.
Since winning the Mademoiselle College Fiction contest 50 years ago at age 19, Oates has become one of the world's most eminent writers. To date, she has written 56 novels, 32 collections of short stories and eight volumes of poetry, as well as drama, young adult and children's fiction and numerous nonfiction works. She has received the National Book Award, the PEN/Malamud Award for Short Fiction and the Kenyon Review Award for Literary Achievement. Since 1978, Oates has taught in the creative writing program at Princeton University where she is the Roger S. Berlind Distinguished Professor of the Humanities.
Oates will reflect on her career and the people, places and events that influenced and inspired her. She will recount growing up with meager means on a farm in rural New York, her personal approach to writing and the writer's life. Her newest novel, "Little Bird of Heaven," is available for signing after the program. Tickets for the presentation are $25 for general admission and $15 for resident members. For tickets and further information, call (202) 633-3030 or visit http://www.smithsonianassociates.org/.
Since winning the Mademoiselle College Fiction contest 50 years ago at age 19, Oates has become one of the world's most eminent writers. To date, she has written 56 novels, 32 collections of short stories and eight volumes of poetry, as well as drama, young adult and children's fiction and numerous nonfiction works. She has received the National Book Award, the PEN/Malamud Award for Short Fiction and the Kenyon Review Award for Literary Achievement. Since 1978, Oates has taught in the creative writing program at Princeton University where she is the Roger S. Berlind Distinguished Professor of the Humanities.
Sept 13 2009 - Anthony Mora Communications Announces PR for Artist's Workshop
Anthony Mora, President and CEO of Anthony Mora Communications, Inc., and author of "Spin to Win," is also a novelist and a playwright. Having worked both as an artist and a PR consultant, Anthony, has designed "PR for Artists," a program created specifically for writers, musicians, actors, directors, painters and artists in all fields. Anthony, who began his media career as a music journalist working for such publications as Rolling Stone and US Weekly, has placed clients in such media outlets as Time, Rolling Stone, People, USA Today, the New York Times, the Los Angeles Times, Oprah and hundreds of other media outlets.
His new program, "PR for Artists" is designed to help artists in any field market their work, take their careers in their own hands and present their art to the public and the decision-makers in their specific fields.
When: Sunday, September 13 from 3 to 6 pm.
Where: Actor’s Forum Theatre, 10655 Magnolia Blvd No Hollywood, CA 91601
Cost: Free Introductory Workshop
Industry Mixer: Following the seminar there will be a party where you can meet and share war stories and success stories with your peers and other artists in a variety of fields.
RSVP: Seating is limited.
His new program, "PR for Artists" is designed to help artists in any field market their work, take their careers in their own hands and present their art to the public and the decision-makers in their specific fields.
When: Sunday, September 13 from 3 to 6 pm.
Where: Actor’s Forum Theatre, 10655 Magnolia Blvd No Hollywood, CA 91601
Cost: Free Introductory Workshop
Industry Mixer: Following the seminar there will be a party where you can meet and share war stories and success stories with your peers and other artists in a variety of fields.
RSVP: Seating is limited.
Sept 17 2009 - Pittsburgh Contemporary Writers Series Commemorates a Decade of Celebrating Literature
The Pittsburgh Contemporary Writers Series will be celebrating a decade of activism, critical thought, and literature as it opens its 2009-10 season with a reading by the 2009 Fred R. Brown Literary Award winner Aleksandar Hemon, at 8:30 p.m. Sept. 17 in the J.W. Connolly Ballroom, Alumni Hall, 4227 Fifth Ave., Oakland.
The 2009-10 Writers Series season will feature a number of interviews and discussions focused on the future of book publishing and the literary world. Notable speakers will include Maud Newtown, whose embracing of blogging and other Internet-based innovations have led her to be a contributor for major media outlets, and Sven Birkerts, whose book "The Gutenberg Elegies: The Fate of Reading in an Electronic Age" (Faber & Faber, 1994) examined the decline in the reading of books as a result of overwhelming advances of the Internet and other technologies.
The season will commence with a reading by Hemon, a critically acclaimed journalist and writer. A native of Sarajevo, Bosnia, Hemon graduated from the University of Sarajevo with a degree in literature in 1990. While Hemon was visiting the United States in 1992, war broke out in his country, forcing him to seek political asylum in Chicago. He began writing about the immigration experience-stories that eventually became his first book, "The Question of Bruno" (Doubleday, 2000).
Hemon is also the author of "The Lazarus Project" (Riverhead Books, 2008), which was a finalist for the 2008 National Book Award, as well as "Love and Obstacles" (Riverhead Books, 2009) and "Nowhere Man," (Doubleday, 2002). His work has appeared in such publications as "The New Yorker," "Esquire," and "The Paris Review." Among Hemon's many awards and distinctions are a MacArthur Foundation Fellowship, commonly referred to as a "Genius Grant;" a Guggenheim Fellowship, and the 2008 Chicago Tribune Heartland Award in Fiction.
The most recent addition to the Pittsburgh Contemporary Writers Series, the Fred R. Brown Literary Award recognizes fiction writers in the early stages of their careers. It carries a financial honorarium and is underwritten by Pitt alumni Fred R. (CAS '71) and Melanie Brown (CGS '86, KGSB '90 and KGSB '93) of Bethel Park, Pa.
The complete schedule for the 2009-10 Pittsburgh Writers Series follows:
Sept. 17
Fred R. Brown Literary Award Reading and Interview
8:30 p.m., J.W. Connolly Ballroom, Alumni Hall
Aleksandar Hemon will give a reading of his work and will be featured in a live interview titled "The Future of Fiction," which will be conducted by Pitt English professor Irina Reyn, author of "What Happened to Anna K." (Touchstone, 2008).
Oct. 14
Drue Heinz Literature Prize Reading and Award Ceremony
7:30 p.m., Frick Fine Arts Auditorium, 650 Schenley Dr., Oakland
Anne Sanow, 2009 Drue Heinz Literature Prize winner, is the author of the short story collection "Triple Time" (University of Pittsburgh Press, 2009).
Ann Patchett, 2009 Drue Heinz Literature Prize Judge, is the author of the novels "The Patron Saint of Liars" (Houghton Mifflin Company, 1992), "Taft" ( Houghton Mifflin, 1994 ), "The Magician's Assistant" (Harvest Books, 1997), "Bel Canto" ( Harper Collins, 2001), and Run (Harper Collins, 2007).
Nov. 5
C.D. Wright, 8:30 p.m., Frick Fine Arts Auditorium
Wright is the author of 12 books of poetry, including her latest, Rising, Falling, Hovering (Copper Canyon Press, 2008). She will give a reading of her work and will be featured in a live interview titled "The Future of Poetry," which will be conducted by Pitt English professor Dawn Lundy Martin, author of A Gathering of Matter/A Matter of Gathering: Poems (University of Georgia Press, 2003).
Feb. 11
2009-10 William Block Senior Writer Conversation,
8:30 p.m., Frick Fine Arts Auditorium
Sven Birkerts, 2009-10 William Block Senior Writer, is the author of several collections of essays, including The Gutenberg Elegies: The Fate of Reading in an Electronic Age (Faber & Faber, 1994).
Maud Newton, blogger and essayist, has had her book reviews and opinions published in such newspapers as the New York Times Book Review, Los Angeles Times Book Review, and The Washington Post Book World.
The two writers will participate in a discussion titled "The Future of the Book," which will be moderated by Pitt English professor Cathy Day, author of "The Circus in Winter" (Harcourt, 2004).
March 25
Nathaniel Mackey, 8:30 p.m., Frick Fine Arts Auditorium Mackey is the author of five chapbooks and four books of poetry, including the critically acclaimed "Splay Anthem" (New Directions, 2006), which won the 2006 National Book Award in Poetry. He will give a reading of his work and will be featured in a live interview titled "The Future of Poetry II," conducted by Pitt English professor Ben Lerner.
The 2009-10 Pittsburgh Contemporary Writers Series season is cosponsored by Pitt's Writing Program, Book Center, University Library System, and University of Pittsburgh Press.
All events in the Writers Series are free and open to the public. For more information, contact Jeff Oaks at oaks@pitt.edu or visit www.english.pitt.edu.
The 2009-10 Writers Series season will feature a number of interviews and discussions focused on the future of book publishing and the literary world. Notable speakers will include Maud Newtown, whose embracing of blogging and other Internet-based innovations have led her to be a contributor for major media outlets, and Sven Birkerts, whose book "The Gutenberg Elegies: The Fate of Reading in an Electronic Age" (Faber & Faber, 1994) examined the decline in the reading of books as a result of overwhelming advances of the Internet and other technologies.
The season will commence with a reading by Hemon, a critically acclaimed journalist and writer. A native of Sarajevo, Bosnia, Hemon graduated from the University of Sarajevo with a degree in literature in 1990. While Hemon was visiting the United States in 1992, war broke out in his country, forcing him to seek political asylum in Chicago. He began writing about the immigration experience-stories that eventually became his first book, "The Question of Bruno" (Doubleday, 2000).
Hemon is also the author of "The Lazarus Project" (Riverhead Books, 2008), which was a finalist for the 2008 National Book Award, as well as "Love and Obstacles" (Riverhead Books, 2009) and "Nowhere Man," (Doubleday, 2002). His work has appeared in such publications as "The New Yorker," "Esquire," and "The Paris Review." Among Hemon's many awards and distinctions are a MacArthur Foundation Fellowship, commonly referred to as a "Genius Grant;" a Guggenheim Fellowship, and the 2008 Chicago Tribune Heartland Award in Fiction.
The most recent addition to the Pittsburgh Contemporary Writers Series, the Fred R. Brown Literary Award recognizes fiction writers in the early stages of their careers. It carries a financial honorarium and is underwritten by Pitt alumni Fred R. (CAS '71) and Melanie Brown (CGS '86, KGSB '90 and KGSB '93) of Bethel Park, Pa.
The complete schedule for the 2009-10 Pittsburgh Writers Series follows:
Sept. 17
Fred R. Brown Literary Award Reading and Interview
8:30 p.m., J.W. Connolly Ballroom, Alumni Hall
Aleksandar Hemon will give a reading of his work and will be featured in a live interview titled "The Future of Fiction," which will be conducted by Pitt English professor Irina Reyn, author of "What Happened to Anna K." (Touchstone, 2008).
Oct. 14
Drue Heinz Literature Prize Reading and Award Ceremony
7:30 p.m., Frick Fine Arts Auditorium, 650 Schenley Dr., Oakland
Anne Sanow, 2009 Drue Heinz Literature Prize winner, is the author of the short story collection "Triple Time" (University of Pittsburgh Press, 2009).
Ann Patchett, 2009 Drue Heinz Literature Prize Judge, is the author of the novels "The Patron Saint of Liars" (Houghton Mifflin Company, 1992), "Taft" ( Houghton Mifflin, 1994 ), "The Magician's Assistant" (Harvest Books, 1997), "Bel Canto" ( Harper Collins, 2001), and Run (Harper Collins, 2007).
Nov. 5
C.D. Wright, 8:30 p.m., Frick Fine Arts Auditorium
Wright is the author of 12 books of poetry, including her latest, Rising, Falling, Hovering (Copper Canyon Press, 2008). She will give a reading of her work and will be featured in a live interview titled "The Future of Poetry," which will be conducted by Pitt English professor Dawn Lundy Martin, author of A Gathering of Matter/A Matter of Gathering: Poems (University of Georgia Press, 2003).
Feb. 11
2009-10 William Block Senior Writer Conversation,
8:30 p.m., Frick Fine Arts Auditorium
Sven Birkerts, 2009-10 William Block Senior Writer, is the author of several collections of essays, including The Gutenberg Elegies: The Fate of Reading in an Electronic Age (Faber & Faber, 1994).
Maud Newton, blogger and essayist, has had her book reviews and opinions published in such newspapers as the New York Times Book Review, Los Angeles Times Book Review, and The Washington Post Book World.
The two writers will participate in a discussion titled "The Future of the Book," which will be moderated by Pitt English professor Cathy Day, author of "The Circus in Winter" (Harcourt, 2004).
March 25
Nathaniel Mackey, 8:30 p.m., Frick Fine Arts Auditorium Mackey is the author of five chapbooks and four books of poetry, including the critically acclaimed "Splay Anthem" (New Directions, 2006), which won the 2006 National Book Award in Poetry. He will give a reading of his work and will be featured in a live interview titled "The Future of Poetry II," conducted by Pitt English professor Ben Lerner.
The 2009-10 Pittsburgh Contemporary Writers Series season is cosponsored by Pitt's Writing Program, Book Center, University Library System, and University of Pittsburgh Press.
All events in the Writers Series are free and open to the public. For more information, contact Jeff Oaks at oaks@pitt.edu or visit www.english.pitt.edu.
Sept 23 2009 - Best-Selling Author and Social Media Expert Scott Allen To Present Webinar
What's Working NOW! and Conference Call University will present a 90-minute webinar with best-selling author and prominent social media expert Scott Allen. The program will take place on Wednesday, September 23 starting at 1:30 p.m. EST (13:30 - 15:00 GMT). For detailed information and to register please visit http://www.whatsworkingnow.net/.
Allen, a 20-year veteran technology entrepreneur, executive and consultant, has helped hundreds of businesspeople and organizations transform virtual relationships into real business since 2002. He is the co-author of "The Virtual Handshake: Opening Doors and Closing Deals Online," published by the American Management Association as well as The Emergence of The Relationship Economy. The title of his presentation is: "How To Use Social Networking & Social Media To Grow Your Business."
Cost for the webinar is $99, with a money-back guarantee of satisfaction. Every registrant will receive a full audio-visual copy of the program for repeated viewings and enhanced learning. Early registrants will receive several valuable bonuses.
Specific social networking and social media pointers to be presented include -
The 7 keys to profitable online networking
Techniques for using automation and other productivity tools ethically and effectively
How to build a LinkedIn profile that maximizes your exposure in search engines
Proven ways for attracting hundreds of targeted Twitter followers every week
Tips and techniques for transforming a Facebook page into an engaging resource that
multiplies a company's fan base and keeps them coming back for more.
Plus, Scott will answer questions submitted in real-time from the audience.
"With today's tight marketing budgets, making effective and efficient use of the social web is more important than ever," said Ernest Nicastro, principal with What's Working NOW. "And when it comes to offering actionable advice on how to use social networking and social media to grow a business few people are as qualified as Scott Allen."
Mr. Allen will also present and discuss several examples and case studies including -
How a simple LinkedIn profile update helped one businessman earn a $5,000 commission
Social media tactics and strategies used by a startup t-shirt retailer to build "brand love" with
nearly a million Twitter followers and almost 100,000 Facebook fans
How a British car insurance comparison site leveraged YouTube and Facebook to increase
search engine traffic by more than 300% in 3 months while generating a 90% increase in insurance quotes over the same period in the prior year
"People want to know the secret behind social media success," said Allen. But the secret is that there is no secret! All of your real-world skills and strategies can translate to the virtual world. The problem is that it's not always obvious how to do that. Also, there's a lot of junk out there, and there's a strong temptation to imitate what you see others doing - even if you don't know whether or not it's working.
Continued Allen, "In this webinar I'll debunk the junk and hype and offer people proven best practices for using social networking and social media to increase bottom line results. Our attendees will come away from the program with actionable tactics and strategies they can start putting to work right away."
Allen, a 20-year veteran technology entrepreneur, executive and consultant, has helped hundreds of businesspeople and organizations transform virtual relationships into real business since 2002. He is the co-author of "The Virtual Handshake: Opening Doors and Closing Deals Online," published by the American Management Association as well as The Emergence of The Relationship Economy. The title of his presentation is: "How To Use Social Networking & Social Media To Grow Your Business."
Cost for the webinar is $99, with a money-back guarantee of satisfaction. Every registrant will receive a full audio-visual copy of the program for repeated viewings and enhanced learning. Early registrants will receive several valuable bonuses.
Specific social networking and social media pointers to be presented include -
The 7 keys to profitable online networking
Techniques for using automation and other productivity tools ethically and effectively
How to build a LinkedIn profile that maximizes your exposure in search engines
Proven ways for attracting hundreds of targeted Twitter followers every week
Tips and techniques for transforming a Facebook page into an engaging resource that
multiplies a company's fan base and keeps them coming back for more.
Plus, Scott will answer questions submitted in real-time from the audience.
"With today's tight marketing budgets, making effective and efficient use of the social web is more important than ever," said Ernest Nicastro, principal with What's Working NOW. "And when it comes to offering actionable advice on how to use social networking and social media to grow a business few people are as qualified as Scott Allen."
Mr. Allen will also present and discuss several examples and case studies including -
How a simple LinkedIn profile update helped one businessman earn a $5,000 commission
Social media tactics and strategies used by a startup t-shirt retailer to build "brand love" with
nearly a million Twitter followers and almost 100,000 Facebook fans
How a British car insurance comparison site leveraged YouTube and Facebook to increase
search engine traffic by more than 300% in 3 months while generating a 90% increase in insurance quotes over the same period in the prior year
"People want to know the secret behind social media success," said Allen. But the secret is that there is no secret! All of your real-world skills and strategies can translate to the virtual world. The problem is that it's not always obvious how to do that. Also, there's a lot of junk out there, and there's a strong temptation to imitate what you see others doing - even if you don't know whether or not it's working.
Continued Allen, "In this webinar I'll debunk the junk and hype and offer people proven best practices for using social networking and social media to increase bottom line results. Our attendees will come away from the program with actionable tactics and strategies they can start putting to work right away."
Oct 5-7 2009 - Construction Writers Association Fall Conference
The Construction Writers Association (CWA) Fall Conference provides attendees with the tools and information they need to survive and thrive in an age of changing media. The conference will be held October 5-7, 2009 at the Hilton Suites Chicago on the Magnificent Mile. The conference offers journalists, public relations, and marketing communications professionals within the construction industry a unique opportunity to combine industry-specific learning with a great opportunity to network with the industry's leading experts.
The two-day conference features a candid publisher's panel on leadership, management, and advertising in the new publishing age with Gary Slack, chairman/chief experience officer, Slack Barshinger and Rod Sutton, editor-in-chief, Construction Equipment magazine; lessons from major green building undertakings such as the Empire State Building and other building icons and city plans; a look at project delivery trends and the economy with Turner Construction; and insights on designing projects for and marketing products in virtual cities, and a tour of the recently completed Modern Wing of the Art Institute.
Leaders from the fields of construction publishing, architectural design, and construction will offer the insight and expertise that all construction writers and professionals charged with communications need to stay ahead of industry trends and thrive today. The industry is changing and this conference provides an optimum opportunity to realign with it.
Participants can network throughout the event and discuss key industry issues with their peers during roundtable discussions on Ethics in a Digital World; Social Media Best Practices, and Making Yourself Valuable in a Down Economy. Additionally, there are plenty of networking opportunities available to meet the industry's best professionals during the Welcome Reception, Tuesday's lunch program on "How Buildings Survive Industry Failure,” and at the Networking Reception prior to the dinner.
The CWA Grand Awards Dinner, Tuesday, October 6, honors the winners of the CWA Marketing Communications Awards and the Website and Electronic Communications Awards. Full conference fees are $240.00 for members or $310.00 for nonmembers who register by September 1, 2009. Full conference details, see our website http://www.constructionwriters.org/.
The two-day conference features a candid publisher's panel on leadership, management, and advertising in the new publishing age with Gary Slack, chairman/chief experience officer, Slack Barshinger and Rod Sutton, editor-in-chief, Construction Equipment magazine; lessons from major green building undertakings such as the Empire State Building and other building icons and city plans; a look at project delivery trends and the economy with Turner Construction; and insights on designing projects for and marketing products in virtual cities, and a tour of the recently completed Modern Wing of the Art Institute.
Leaders from the fields of construction publishing, architectural design, and construction will offer the insight and expertise that all construction writers and professionals charged with communications need to stay ahead of industry trends and thrive today. The industry is changing and this conference provides an optimum opportunity to realign with it.
Participants can network throughout the event and discuss key industry issues with their peers during roundtable discussions on Ethics in a Digital World; Social Media Best Practices, and Making Yourself Valuable in a Down Economy. Additionally, there are plenty of networking opportunities available to meet the industry's best professionals during the Welcome Reception, Tuesday's lunch program on "How Buildings Survive Industry Failure,” and at the Networking Reception prior to the dinner.
The CWA Grand Awards Dinner, Tuesday, October 6, honors the winners of the CWA Marketing Communications Awards and the Website and Electronic Communications Awards. Full conference fees are $240.00 for members or $310.00 for nonmembers who register by September 1, 2009. Full conference details, see our website http://www.constructionwriters.org/.
Monday, August 17, 2009
August 20 2009 - Are Facebook, Twitter and Blogging Right For Your Business?
WHPRMS (Wisconsin Healthcare Public Relations and Marketing Society) will be offering a free webinar August 20 from noon until 1pm focusing on social media marketing for healthcare. Ryan Weckerly, President of MorningStar Media Group (http://www.morningstarmediagroup.com/) and Tom Jensen, director of marketing, public relations and web development for the Mercy Health System (http://www.mercyhealthsystem.org/) (http://www.mercypulse.org/) will discuss how healthcare and other organizations can benefit from social media marketing outlets like Facebook, Twitter, Organizational Blogs and Specialized Email Response Marketing.
Other topics will include: key steps in starting and maintaining a social marketing strategy, discussion on departmental integration and other "learned" tips.
Information and free registration for the event are available by emailing llittel(at)wha(dot)org
Other topics will include: key steps in starting and maintaining a social marketing strategy, discussion on departmental integration and other "learned" tips.
Information and free registration for the event are available by emailing llittel(at)wha(dot)org
Sept 16 2009 - The Publici-Tea Express Workshop
The Publici-Tea Express Workshop is coming to Seattle Design Center conference facility this fall. The $49 do-it-yourself publicity and social media sessions take place September 16, October 16, and November 6 from 9:30 a.m. to noon. DIY Publicity Expert Nancy Juetten and Social Media Expert Steve MacDonald show publicity-seeking, budget-challenged business owners how to use powerful, practical tools and mostly free resources to get known as experts, build awareness about their businesses through traditional and social media, and attract more perfect clients to their care.
The Puget Sound Business Journal, Seattle Design Center, Practical Social Media, and Main Street Media Savvy are joining together to support business owners with these lessons at a time when the challenging economy has many looking for affordable and effective ways to share their messages so others will listen.
Chief Publici-Tea Trainer and Founder of Main Street Media Savvy Nancy Juetten said, "Guests rave and have excellent success applying the specific information and resources we offer during the Publici-Tea™ Express Workshops. We break things down into easy, practical, proven steps and share engaging examples to prove our points so they can get their messages heard." She added, "For example, Guest Presenter and Social Media Expert Steve MacDonald, founder of Practical Social Media, shares simple tactics business owners can employ to get found faster by Google."
The workshop format includes time to network with event guests. It also includes a Q&A session with the experts, abundant resource materials that guests receive by immediate digital download as soon as they register online, special offers, and delicious refreshments, including premium chocolate truffles from Seattle Chocolate Company and Biscot-Tea™ -- English shortbread sweetened with the essence of real tea.
Each workshop welcomes 100 guests. Those who register by August 31 also receive a link to an audio file and written transcript to a recent teleseminar about DIY publicity with Action Plan Marketing Club Founder Robert Middleton and Nancy Juetten to inspire their productive DIY publicity actions between now and event day.
Business owners beyond Seattle and those who prefer to learn without leaving their desks can benefit from a virtual workshop by purchasing the "Anytime, Anywhere" Publici-Tea™ Express Digital Download for $49.
The Puget Sound Business Journal, Seattle Design Center, Practical Social Media, and Main Street Media Savvy are joining together to support business owners with these lessons at a time when the challenging economy has many looking for affordable and effective ways to share their messages so others will listen.
Chief Publici-Tea Trainer and Founder of Main Street Media Savvy Nancy Juetten said, "Guests rave and have excellent success applying the specific information and resources we offer during the Publici-Tea™ Express Workshops. We break things down into easy, practical, proven steps and share engaging examples to prove our points so they can get their messages heard." She added, "For example, Guest Presenter and Social Media Expert Steve MacDonald, founder of Practical Social Media, shares simple tactics business owners can employ to get found faster by Google."
The workshop format includes time to network with event guests. It also includes a Q&A session with the experts, abundant resource materials that guests receive by immediate digital download as soon as they register online, special offers, and delicious refreshments, including premium chocolate truffles from Seattle Chocolate Company and Biscot-Tea™ -- English shortbread sweetened with the essence of real tea.
Each workshop welcomes 100 guests. Those who register by August 31 also receive a link to an audio file and written transcript to a recent teleseminar about DIY publicity with Action Plan Marketing Club Founder Robert Middleton and Nancy Juetten to inspire their productive DIY publicity actions between now and event day.
Business owners beyond Seattle and those who prefer to learn without leaving their desks can benefit from a virtual workshop by purchasing the "Anytime, Anywhere" Publici-Tea™ Express Digital Download for $49.
August 19 2009 - Marketing Your Business with Audio and Video
Entrepreneurs and Internet marketers from around the globe are invited to learn how to repackage existing content into audios, videos, and turning page publications for both marketing purposes and for passive profits at a free teleclass on Wednesday, August 19, 2009 at 6:00 pm PT/ 9:00 pm ET.
Do you have a ton of content from your blogs, podcasts, and articles but haven't done anything with it? Would you like to learn how you can repurpose it and create info-products, like reports, e-books, e-courses, workbooks, and home study courses?
Do you have lots of ideas for books and other info-products but don't know what to do with those ideas or how to get started? Would you like to learn how you could take those ideas right out of your head and record them as an audio file or podcast, then have that turned into an e-book?
Have you heard about the power of audio and video but have no clue how to get started? Would you like to learn how you can record your first audio file or MP3 at the comfort of your own desk in less than an hour? And recording your first video has become so simple that everyone's doing it. Why do you think UTUBE is among the top 10 visited websites?
On Wednesday, August 19, 2009, Andrea Susan Glass, owner of WritersWay, a ghostwriting and copyediting service will interview expert Penny Haynes, a software designer, web programmer, and multimedia producer. "Marketing Your Business With Audio and Video" shows independent service professionals, small business owners, and entrepreneurs how to repackage existing content into audios, videos, e-books, and turning page publications for both marketing purposes and for passive profits.
"A lot of people have no clue as to the power of audio and video in Internet marketing today," said Haynes, a long time podcaster and proponent of audio and video for online marketing and visibility. "That's why I like to bring this information to as many people as possible. They tend to think it's more complicated than it really is. Just about anyone can record their own audios and videos and upload them on to the Internet."
In the interview, Haynes will define multimedia: audio, video, podcasts, etc. She will discuss the equipment needed to record audio and video, the costs, the time involved, and the simple methods. Listeners can then decide if they want to do it themselves or hire a pro like Haynes to record their audios and videos for them.
"It's also important to know that you don't have to start from scratch," said Glass, an award winning ghostwriter of books and e-books. "I've helped people for years take any content they have--maybe from blogs, articles, or podcasts--and create reports, e-books, and e-courses. Anyone can create an e-book from a podcast or some blog posts in just a few hours!"
Haynes will also discuss the power of audio and video to gain more clients, increase visibility, and create passive income. Seeing a need, Haynes recently launched her exciting new service RSSzine which instantly turns blog posts and podcasts into a PDF e-book and turns any PDF into a Turning Page Magazine. The turning page magazine is like reading a book online with every page turning. For more information visit www.RSSzine.com.
If you've ever said I don't have the time, I don't have the money, or I don't know how to create audios, videos, or e-books, then this teleclass will solve those obstacles. To attend this live interview, dial 724-444-7444, ID 29763# at 6 PM PT (9 PM ET). The host and the speaker will be giving away prizes and will have some special offers.
The free event is being conducted by Andrea Susan Glass, an expert copywriter, copyeditor, and award-winning ghostwriter. For additional information contact andrea@writersway.com. To order a free report and get more information about writing info-products visit www.WritersWay.com.
Do you have a ton of content from your blogs, podcasts, and articles but haven't done anything with it? Would you like to learn how you can repurpose it and create info-products, like reports, e-books, e-courses, workbooks, and home study courses?
Do you have lots of ideas for books and other info-products but don't know what to do with those ideas or how to get started? Would you like to learn how you could take those ideas right out of your head and record them as an audio file or podcast, then have that turned into an e-book?
Have you heard about the power of audio and video but have no clue how to get started? Would you like to learn how you can record your first audio file or MP3 at the comfort of your own desk in less than an hour? And recording your first video has become so simple that everyone's doing it. Why do you think UTUBE is among the top 10 visited websites?
On Wednesday, August 19, 2009, Andrea Susan Glass, owner of WritersWay, a ghostwriting and copyediting service will interview expert Penny Haynes, a software designer, web programmer, and multimedia producer. "Marketing Your Business With Audio and Video" shows independent service professionals, small business owners, and entrepreneurs how to repackage existing content into audios, videos, e-books, and turning page publications for both marketing purposes and for passive profits.
"A lot of people have no clue as to the power of audio and video in Internet marketing today," said Haynes, a long time podcaster and proponent of audio and video for online marketing and visibility. "That's why I like to bring this information to as many people as possible. They tend to think it's more complicated than it really is. Just about anyone can record their own audios and videos and upload them on to the Internet."
In the interview, Haynes will define multimedia: audio, video, podcasts, etc. She will discuss the equipment needed to record audio and video, the costs, the time involved, and the simple methods. Listeners can then decide if they want to do it themselves or hire a pro like Haynes to record their audios and videos for them.
"It's also important to know that you don't have to start from scratch," said Glass, an award winning ghostwriter of books and e-books. "I've helped people for years take any content they have--maybe from blogs, articles, or podcasts--and create reports, e-books, and e-courses. Anyone can create an e-book from a podcast or some blog posts in just a few hours!"
Haynes will also discuss the power of audio and video to gain more clients, increase visibility, and create passive income. Seeing a need, Haynes recently launched her exciting new service RSSzine which instantly turns blog posts and podcasts into a PDF e-book and turns any PDF into a Turning Page Magazine. The turning page magazine is like reading a book online with every page turning. For more information visit www.RSSzine.com.
If you've ever said I don't have the time, I don't have the money, or I don't know how to create audios, videos, or e-books, then this teleclass will solve those obstacles. To attend this live interview, dial 724-444-7444, ID 29763# at 6 PM PT (9 PM ET). The host and the speaker will be giving away prizes and will have some special offers.
The free event is being conducted by Andrea Susan Glass, an expert copywriter, copyeditor, and award-winning ghostwriter. For additional information contact andrea@writersway.com. To order a free report and get more information about writing info-products visit www.WritersWay.com.
Sunday, August 9, 2009
August 20 2009 - Copywriting Secrets For Expanding Your Audience Online
PR and marketing professionals who want to learn the latest practices for writing compelling copy for everything from email pitches and optimized press releases to blogs and websites will discover proven techniques at a new audio conference from Bulldog Reporter's PR University: "Advanced PR Writing for the Web: New Media Wordsmiths Reveal Copywriting Secrets to Grow Audiences Online." Attendees will come away with a valuable methodology to boost their writing prowess, messaging impact and online ROI.
This exclusive, dial-in PR University audio conference takes place on Thursday, August 20th, at 1PM EDT (noon CDT; 11AM MDT; 10AM PDT). The panel includes five of PR's savviest web practitioners who reveal their inside techniques for grabbing online attention:
-- Don Bates, Instructor and Founding Director, Master's Degree Program in Strategic Public Relations, The George Washington University Graduate School of Political Management
-- Debbie Weil, Corporate & CEO Blogging Consultant; Author, "The Corporate Blogging Book," "BlogWriteForCEOs"
-- Tom Gable, Founder, CEO, Gable PR
-- Sarah Skerik, Vice President, Distribution Services, PR Newswire
-- Ken O'Quinn, Corporate Writing Coach, Writing With Clarity
-- Nettie Hartsock, Principal, The Hartsock Agency
This 90-minute interactive call will give public relations professionals techniques and skills on how to master website copy, blogs, Twitter and other social networks and help ensure that their writing and communication skills will grab readers in the Web 2.0 era. It will also address how online copy differs from traditional PR writing, corporate releases and media pitches, plus, how web-ready copy can become viral online to increase buzz, brand or message visibility. Here are some of the immediately applicable techniques attendees will cover in this audio conference:
-- Easy tools and techniques staff can use to brush up copy for the web
-- Micro Content & Presentation Principles: Practical design guidelines
any copy writer can follow to make Internet materials easy to read
-- Best Practices: What tech and Web-savvy organizations are doing to
plan, write and deliver Web copy that drives audiences and results -- and
how you can do the same
-- Blog Basics: Voice, RSS, frequency -- editorial elements and features
that drive readers and recognition, plus new ways to drive
-- Real-life examples and secrets of successful sites -- plus new ways to
drive more traffic to your blog, website or forums
-- SEO Fundamentals: Key ideas, starting points and practical guidelines
for making copy search friendly without alienating readers
Attendance at Bulldog Reporter's PR University audio conference costs $299 per telephone site. Participants in the 90-minute call will be able to pose specific questions for the panelists at several junctures during the discussion. Attendees of PR University conferences receive one credit toward PRSA accreditation maintenance. Registration also includes an up-to-the-minute conference manual and a full transcript. For more information on the event, go to our conference home page or phone toll free: 1-800-959-1059.
This exclusive, dial-in PR University audio conference takes place on Thursday, August 20th, at 1PM EDT (noon CDT; 11AM MDT; 10AM PDT). The panel includes five of PR's savviest web practitioners who reveal their inside techniques for grabbing online attention:
-- Don Bates, Instructor and Founding Director, Master's Degree Program in Strategic Public Relations, The George Washington University Graduate School of Political Management
-- Debbie Weil, Corporate & CEO Blogging Consultant; Author, "The Corporate Blogging Book," "BlogWriteForCEOs"
-- Tom Gable, Founder, CEO, Gable PR
-- Sarah Skerik, Vice President, Distribution Services, PR Newswire
-- Ken O'Quinn, Corporate Writing Coach, Writing With Clarity
-- Nettie Hartsock, Principal, The Hartsock Agency
This 90-minute interactive call will give public relations professionals techniques and skills on how to master website copy, blogs, Twitter and other social networks and help ensure that their writing and communication skills will grab readers in the Web 2.0 era. It will also address how online copy differs from traditional PR writing, corporate releases and media pitches, plus, how web-ready copy can become viral online to increase buzz, brand or message visibility. Here are some of the immediately applicable techniques attendees will cover in this audio conference:
-- Easy tools and techniques staff can use to brush up copy for the web
-- Micro Content & Presentation Principles: Practical design guidelines
any copy writer can follow to make Internet materials easy to read
-- Best Practices: What tech and Web-savvy organizations are doing to
plan, write and deliver Web copy that drives audiences and results -- and
how you can do the same
-- Blog Basics: Voice, RSS, frequency -- editorial elements and features
that drive readers and recognition, plus new ways to drive
-- Real-life examples and secrets of successful sites -- plus new ways to
drive more traffic to your blog, website or forums
-- SEO Fundamentals: Key ideas, starting points and practical guidelines
for making copy search friendly without alienating readers
Attendance at Bulldog Reporter's PR University audio conference costs $299 per telephone site. Participants in the 90-minute call will be able to pose specific questions for the panelists at several junctures during the discussion. Attendees of PR University conferences receive one credit toward PRSA accreditation maintenance. Registration also includes an up-to-the-minute conference manual and a full transcript. For more information on the event, go to our conference home page or phone toll free: 1-800-959-1059.
August 13 2009 - Social Media Workshop Caters to Time-Strapped Business Women
Social media can be an effective tool for promoting your business or brand. But without a plan for how you'll use it, you could lose valuable time trying to keep up with an ever-evolving landscape of new information and tools.
An upcoming workshop, Social Media Jumpstart for Women Business Owners and Entrepreneurs, is catering to time-strapped business women who want to better understand and maximize their use of social media. Hosted by Public Square Communications, the event will be held on Thursday, August 13, 2009 from 9:30 a.m. to 12:30 p.m. at Haworth, Inc., located at 575 7th Street, NW in Washington, D.C.
"Women business owners face unique challenges. In addition to running businesses, many are also managing households and parental responsibilities," said Judy Lubin, president of Public Square Communications.
Women-owned businesses also tend to have fewer financial and human resources, which makes social media especially attractive to women looking for cost-effective ways to promote their businesses.
Studies show women already outpace men on Twitter, Facebook and other social networking sites.
"As more women use social media for both personal and business purposes, there is growing concern about work-life balance and whether time spent on social media sites can really help them meet business objectives," added Lubin.
Her firm specializes in tracking and analyzing social, health and economic trends affecting women. With this data, Lubin has developed both online and offline communications and outreach strategies for national nonprofit organizations, government agencies and businesses.
An author and speaker on women's empowerment and work-life balance, Lubin started her first blog in 2004. Now she's using the insights gained from working with clients and personal experience to shorten the learning curve for business women.
The workshop will help participants develop a social media strategy for improving brand visibility, networking and engaging current and prospective clients. A strong focus of this session will also be on time-management, work-life balance and avoiding social media overload.
Topics to be covered include:
- Trends – Understand the driving forces behind social media so you start off on the right foot
- Branding - How to use Twitter, Facebook and other social media tools for branding and building credibility and trust
- Networking - How to connect and build relationships with industry leaders, key influencers and current and prospective clients or customers
- Tracking - Tools to track and evaluate social media efforts and return on engagement (ROE)
- Time Management - How to best manage time on social media to get the results you desire
- Strategy - Work on a social media action plan during the workshop and leave with concrete steps for action
For more information or to register, visit www.publicsquarecom.com/speakingtraining/smjumpstart/
An upcoming workshop, Social Media Jumpstart for Women Business Owners and Entrepreneurs, is catering to time-strapped business women who want to better understand and maximize their use of social media. Hosted by Public Square Communications, the event will be held on Thursday, August 13, 2009 from 9:30 a.m. to 12:30 p.m. at Haworth, Inc., located at 575 7th Street, NW in Washington, D.C.
"Women business owners face unique challenges. In addition to running businesses, many are also managing households and parental responsibilities," said Judy Lubin, president of Public Square Communications.
Women-owned businesses also tend to have fewer financial and human resources, which makes social media especially attractive to women looking for cost-effective ways to promote their businesses.
Studies show women already outpace men on Twitter, Facebook and other social networking sites.
"As more women use social media for both personal and business purposes, there is growing concern about work-life balance and whether time spent on social media sites can really help them meet business objectives," added Lubin.
Her firm specializes in tracking and analyzing social, health and economic trends affecting women. With this data, Lubin has developed both online and offline communications and outreach strategies for national nonprofit organizations, government agencies and businesses.
An author and speaker on women's empowerment and work-life balance, Lubin started her first blog in 2004. Now she's using the insights gained from working with clients and personal experience to shorten the learning curve for business women.
The workshop will help participants develop a social media strategy for improving brand visibility, networking and engaging current and prospective clients. A strong focus of this session will also be on time-management, work-life balance and avoiding social media overload.
Topics to be covered include:
- Trends – Understand the driving forces behind social media so you start off on the right foot
- Branding - How to use Twitter, Facebook and other social media tools for branding and building credibility and trust
- Networking - How to connect and build relationships with industry leaders, key influencers and current and prospective clients or customers
- Tracking - Tools to track and evaluate social media efforts and return on engagement (ROE)
- Time Management - How to best manage time on social media to get the results you desire
- Strategy - Work on a social media action plan during the workshop and leave with concrete steps for action
For more information or to register, visit www.publicsquarecom.com/speakingtraining/smjumpstart/
Top 5 Ways to Turn Social Media into Sales Now is Topic for August 12 Webinar
Marketers will learn the top 5 ways to turn Social Media into sales now in a free webinar at 11 AM PDT on Wednesday, August 12 hosted by Zuberance, the leading Word of Mouth company.
To register for the webinar, go to www.zuberance.com/webinar/
Marketers are leveraging Social Media to listen to and engage consumers and business decision makers. But marketers have an opportunity to go beyond listening and engagement to leverage Social Media to drive sales by energizing their Advocates.
Social Media creates new marketing opportunities to generate leads and sales from online communities, a LinkedIn group, Facebook fans, Twitter followers, blogs and more. The Zuberance webinar will feature real-world case studies and practical advice on how to use Social Media to generate revenue.
The webinar will be hosted by Rob Fuggetta, CEO and Founder of Zuberance. Fuggetta founded Zuberance in February 2007 because he saw a major opportunity for companies to harness the power of Word of Mouth and the Social Web to drive sales. Fuggetta is a 20-year veteran of Silicon Valley and former partner at Regis McKenna Inc., the legendary Silicon Valley marketing and communications firm, where he co-led the global Apple business.
To register for the webinar, go to www.zuberance.com/webinar/
Marketers are leveraging Social Media to listen to and engage consumers and business decision makers. But marketers have an opportunity to go beyond listening and engagement to leverage Social Media to drive sales by energizing their Advocates.
Social Media creates new marketing opportunities to generate leads and sales from online communities, a LinkedIn group, Facebook fans, Twitter followers, blogs and more. The Zuberance webinar will feature real-world case studies and practical advice on how to use Social Media to generate revenue.
The webinar will be hosted by Rob Fuggetta, CEO and Founder of Zuberance. Fuggetta founded Zuberance in February 2007 because he saw a major opportunity for companies to harness the power of Word of Mouth and the Social Web to drive sales. Fuggetta is a 20-year veteran of Silicon Valley and former partner at Regis McKenna Inc., the legendary Silicon Valley marketing and communications firm, where he co-led the global Apple business.
Top 5 Ways to Turn Social Media into Sales Now is Topic for August 12 Webinar
Marketers will learn the top 5 ways to turn Social Media into sales now in a free webinar at 11 AM PDT on Wednesday, August 12 hosted by Zuberance, the leading Word of Mouth company.
To register for the webinar, go to www.zuberance.com/webinar/
Marketers are leveraging Social Media to listen to and engage consumers and business decision makers. But marketers have an opportunity to go beyond listening and engagement to leverage Social Media to drive sales by energizing their Advocates.
Social Media creates new marketing opportunities to generate leads and sales from online communities, a LinkedIn group, Facebook fans, Twitter followers, blogs and more. The Zuberance webinar will feature real-world case studies and practical advice on how to use Social Media to generate revenue.
The webinar will be hosted by Rob Fuggetta, CEO and Founder of Zuberance. Fuggetta founded Zuberance in February 2007 because he saw a major opportunity for companies to harness the power of Word of Mouth and the Social Web to drive sales. Fuggetta is a 20-year veteran of Silicon Valley and former partner at Regis McKenna Inc., the legendary Silicon Valley marketing and communications firm, where he co-led the global Apple business.
To register for the webinar, go to www.zuberance.com/webinar/
Marketers are leveraging Social Media to listen to and engage consumers and business decision makers. But marketers have an opportunity to go beyond listening and engagement to leverage Social Media to drive sales by energizing their Advocates.
Social Media creates new marketing opportunities to generate leads and sales from online communities, a LinkedIn group, Facebook fans, Twitter followers, blogs and more. The Zuberance webinar will feature real-world case studies and practical advice on how to use Social Media to generate revenue.
The webinar will be hosted by Rob Fuggetta, CEO and Founder of Zuberance. Fuggetta founded Zuberance in February 2007 because he saw a major opportunity for companies to harness the power of Word of Mouth and the Social Web to drive sales. Fuggetta is a 20-year veteran of Silicon Valley and former partner at Regis McKenna Inc., the legendary Silicon Valley marketing and communications firm, where he co-led the global Apple business.
Sept 4-7 2009 - Hawaii Writers Conference Announces Keynote Speakers
The Hawaii Writers Conference (HWC) today announced the complete line-up of keynote speakers for the upcoming conference from September 4 to 7, 2009. Joining previously announced HWC speakers Jacquelyn Mitchard ("Deep End of the Ocean") and Mitch Albom ("Tuesdays With Morrie," "The Five People You Meet in Heaven") are Joseph Finder ("High Crimes," "Power Play"), Karin Slaughter ("Fractured," "Undone"), Kristin Hannah ("Firefly Lane") and Ron Powers ("Mark Twain: a Life," "Flags of Our Fathers"). These acclaimed writers will share rare insights into the art and craft of writing at the four-day event in Honolulu, Hawaii.
HWC also announced that lower-priced tickets for the Norah Jones gala fundraiser for the Hawaii Writers Foundation are now available to give all of Honolulu an opportunity to participate. Ticket prices start at $100 with a one-time Friends of the Hawaii Writers Foundation membership fee. Tickets are for sale online at www.hawaiiwritersconference.com.
Each year, HWC offers aspiring writers the insights they need to write a saleable manuscript or screenplay, and to achieve success. The conference draws hundreds of aspiring writers, screenwriters, songwriters and poets, as well as the industry's leading agents and editors from organizations such as Simon & Schuster, G.P. Putnam's Sons, Dutton and HarperCollins Children's Books.
In addition to seminars on fiction, nonfiction, and screenwriting, HWC offers specialty workshops on children's and young adult books, journalism, magazine writing, food and cookbook writing, poetry, and navigating the business of writing. HWC attendees can also meet one-on-one with agents and editors.
Previously announced HWC keynote speakers in the screenwriting category include Bobby Moresco ("Million Dollar Baby" and "Crash"), and Michael Arndt ("Little Miss Sunshine").
Visit www.hawaiiwritersconference.com
HWC also announced that lower-priced tickets for the Norah Jones gala fundraiser for the Hawaii Writers Foundation are now available to give all of Honolulu an opportunity to participate. Ticket prices start at $100 with a one-time Friends of the Hawaii Writers Foundation membership fee. Tickets are for sale online at www.hawaiiwritersconference.com.
Each year, HWC offers aspiring writers the insights they need to write a saleable manuscript or screenplay, and to achieve success. The conference draws hundreds of aspiring writers, screenwriters, songwriters and poets, as well as the industry's leading agents and editors from organizations such as Simon & Schuster, G.P. Putnam's Sons, Dutton and HarperCollins Children's Books.
In addition to seminars on fiction, nonfiction, and screenwriting, HWC offers specialty workshops on children's and young adult books, journalism, magazine writing, food and cookbook writing, poetry, and navigating the business of writing. HWC attendees can also meet one-on-one with agents and editors.
Previously announced HWC keynote speakers in the screenwriting category include Bobby Moresco ("Million Dollar Baby" and "Crash"), and Michael Arndt ("Little Miss Sunshine").
Visit www.hawaiiwritersconference.com
Sept 10-13 2009 - The California Book Club Summit
Participants in the first annual California Book Club Summit--produced by its founder Sigrid Williams--will enjoy many opportunities to spend fun and educational time with some of the nation's best-selling African American authors. A wine-tasting reception, breakfast, lunch, awards dinner, seminars, workshops, book signings, a slumber party, and a gospel showcase are among the numerous activities that attendees will share with literary giants. Thursday through Sunday, September 10-13, 2009, San Ramon Marriott Hotel (2600 Bishop Dr., San Ramon, CA 94583) will host the unique educational, inspirational and entertaining week-end getaway. Participant pre-registration is required -- $325 per person. Interested parties may register online at thecaliforniabookclubsummit.com/form.htm. Registration fee does not include nightly accommodations. The hotel is offering reasonably priced rooms at $89/night; to book reservations, call (925) 867-9200.
The event will close on Sunday with a Gospel Music celebration, motivational speakers and authors. The first annual California Book Club Summit promises to be a fascinating event and one to calendar in year after year. For more information about the Summit, or single-day participation, please visit www.thecaliforniabookclubsummit.com
The event will close on Sunday with a Gospel Music celebration, motivational speakers and authors. The first annual California Book Club Summit promises to be a fascinating event and one to calendar in year after year. For more information about the Summit, or single-day participation, please visit www.thecaliforniabookclubsummit.com
Aug 22 2009 - Los Angeles Black Book Expo 2009
The fifth annual Los Angeles Black Book Expo (LABBX) will be held Saturday, August 22, from 11:00 A.M. until 5:00 P.M. in the Expo Center, 3980 Menlo Ave in Los Angeles. "Empowering Community Through Literature" is the Expo's theme.
The literary gala features lively panel discussions and workshops with topics such as publishing, urban lit, health, relationships, cultural issues, spirituality, creative writing and marketing tips for aspiring authors.
The Spoken Worlds includes poetry readings with an open mic and featured artists. For the second straight year, the Teen Poetry Fest contest will have participants competing for a grand prize. The Children's Literary Zone hosted by bestselling author Terry a O'Neal presents storytellers, arts and crafts and the first annual LABBX spelling bee.
Acclaimed author L.A. Banks, the 2008 Essence Literary Awards Storyteller of the Year and creator of The Vampire Huntress Legends Series leads a host of local and nationwide authors showcasing their books at the Expo.
Also scheduled to appear; Syndicated Columnist, author and radio host, Ask Deanna (Deanna M), Michael Datcher, Barbara Wright Sykes, Ivan Houston, Anthony Rucker, David Brown, Theresa Gonsalves (the original Billie Jean), with a host of other writers and poets in attendance.
General event information including author and exhibitor applications is available on the Expo's website. Interested participants may also call 323-718-5678.
Detailed information on all upcoming activities will be posted on the LABBX website. Volunteers are invited to assist Expo staff. In-kind donations will be accepted and are encouraged by the Expo staff.
A partial list of sponsors for LABBX 2009 include: Barnes and Noble at the Grove, KPFK 90.7, 93.5 THE BEAT FM.
General admission to the Los Angeles Black Book Expo is free.
The literary gala features lively panel discussions and workshops with topics such as publishing, urban lit, health, relationships, cultural issues, spirituality, creative writing and marketing tips for aspiring authors.
The Spoken Worlds includes poetry readings with an open mic and featured artists. For the second straight year, the Teen Poetry Fest contest will have participants competing for a grand prize. The Children's Literary Zone hosted by bestselling author Terry a O'Neal presents storytellers, arts and crafts and the first annual LABBX spelling bee.
Acclaimed author L.A. Banks, the 2008 Essence Literary Awards Storyteller of the Year and creator of The Vampire Huntress Legends Series leads a host of local and nationwide authors showcasing their books at the Expo.
Also scheduled to appear; Syndicated Columnist, author and radio host, Ask Deanna (Deanna M), Michael Datcher, Barbara Wright Sykes, Ivan Houston, Anthony Rucker, David Brown, Theresa Gonsalves (the original Billie Jean), with a host of other writers and poets in attendance.
General event information including author and exhibitor applications is available on the Expo's website. Interested participants may also call 323-718-5678.
Detailed information on all upcoming activities will be posted on the LABBX website. Volunteers are invited to assist Expo staff. In-kind donations will be accepted and are encouraged by the Expo staff.
A partial list of sponsors for LABBX 2009 include: Barnes and Noble at the Grove, KPFK 90.7, 93.5 THE BEAT FM.
General admission to the Los Angeles Black Book Expo is free.
Monday, August 3, 2009
Aug 5 2009 - Good Writing: An Essential Skill in 21st Century Business World
The emergence of email, PowerPoint, LinkedIn and even Twitter increases not decreases the power of the written word. Writing for these communication vehicles reveals so much about writer and his or her business skills – educational background, pride in work and business expertise. Business people who can write clearly and concisely have a competitive edge over those who struggle.
Unfortunately many people never learned how to write to communicate in school and can't afford to hire a writer to write their correspondence. They are afraid to write a letter (or email or memo) for fear of saying it badly. For many people writing is just below public speaking in terms of the fear it generates, yet being able to communicate clearly and effectively is absolutely essential skill whether it is an email, memo or report.
Ventureneer.com is pleased to present a free webinar "Writing it Right - Why the Words and Format Matter in Business" on Wednesday, August 5, 1pm - 2pm, ET. Alan Siege of Small Business Management Consulting will conduct this webinar.
Not comfortable with writing, period? Guides will be provided. In this free webinar, business people will also learn the basics of getting their points across in ways that demands attention and gets action. Learn when to use which form of communication to best effect with an emphasis on ensuring that the messaging is on target, clear and the action wanted is taken. Examples will be provided and given as "take-aways" that provide added value.
This webinar is ideal for those concerned about the impression they make when they send written communications for their business.
Alan will also be conducting:
"Knowing Your Numbers – How Budgeting Can Save Your Business", Wednesday, August 19, 1pm - 2:30 pm, ET
Website: http://www.ventureneer.com/
Unfortunately many people never learned how to write to communicate in school and can't afford to hire a writer to write their correspondence. They are afraid to write a letter (or email or memo) for fear of saying it badly. For many people writing is just below public speaking in terms of the fear it generates, yet being able to communicate clearly and effectively is absolutely essential skill whether it is an email, memo or report.
Ventureneer.com is pleased to present a free webinar "Writing it Right - Why the Words and Format Matter in Business" on Wednesday, August 5, 1pm - 2pm, ET. Alan Siege of Small Business Management Consulting will conduct this webinar.
Not comfortable with writing, period? Guides will be provided. In this free webinar, business people will also learn the basics of getting their points across in ways that demands attention and gets action. Learn when to use which form of communication to best effect with an emphasis on ensuring that the messaging is on target, clear and the action wanted is taken. Examples will be provided and given as "take-aways" that provide added value.
This webinar is ideal for those concerned about the impression they make when they send written communications for their business.
Alan will also be conducting:
"Knowing Your Numbers – How Budgeting Can Save Your Business", Wednesday, August 19, 1pm - 2:30 pm, ET
Website: http://www.ventureneer.com/
Aug 6 2009 - How PR Can Craft Ten-Second Phone Pitches That Turn Editors' Heads and Earn More Headlines
PR and marketing professionals who want to improve their media placement skills and learn top phone pitching techniques to use when calling the press will discover practical strategies at a new audio conference from Bulldog Reporter's PR University: "Advanced Media Pitching Practice Session: How PR Can Craft Ten-Second Phone Pitches that Turn Editors' Heads and Earn More Headlines." Attendees will come away with the magic words journalists want to hear the moment they answer the phone, as well as a step-by-step process for dramatically increasing media coverage. You'll also learn to avoid common pitching faux pas and instead hit editorial hot buttons that score media coverage -- without feeling awkward, embarrassed or "pushy."
This exclusive, dial in PR University audio conference takes place on Thursday, August 6th, at 1PM EDT (noon CDT; 11AM MDT; 10AM PDT). Its panel includes some of the nation's leading journalists and PR experts:
-- Harry Medved, Director, Public Relations, Fandango
-- Terry Stanley, West Coast Editor, Brandweek
-- Richard Laermer, CEO, RLM Public Relations; Publisher, "BadPitchBlog"
-- Bennett Kleinberg, Vice President, Goodman Media International, Inc.
This 90-minute interactive call will give public relations professionals actionable insights, tips and skills on the key elements of a stellar phone pitch, how to best rehearse a pitch and how to avoid "voice mail jail." PR pros will also have the opportunity to hear others pitch, receive expert criticism and put their own pitches to the test. Here are some of the practical and immediately applicable techniques attendees will cover in this audio conference:
-- What motivates editors and their staff -- and how to use this
knowledge for more successful phone, email and in-person pitches
-- The psychology of successful pitches -- what every PR person must know
about the story sales process to compel coverage over the phone or in
person
-- What grabs a journalist in the first ten seconds of any pitch -- and
how you should take advantage of it
-- The best times to call reporters -- and the time periods to avoid at
all costs
-- Editorial Hot Buttons: News pegs, future trends, divisive issues,
dramatic hooks and other sure-fire ways to supercharge your phone, email or
in-person pitch
-- How to craft a compelling verbal pitch -- and deliver it without
sounding scripted
Attendance at Bulldog Reporter's PR University audio conference costs $299 per telephone site. Participants in the 90-minute call will be able to pose specific questions for the panelists at several junctures during the discussion. Attendees of PR University conferences receive one credit toward PRSA accreditation maintenance. Registration also includes an up-to-the-minute conference manual and a full transcript. For more information on taking part in the event, go to our conference home page or phone toll free: 1-800-959-1059.
This exclusive, dial in PR University audio conference takes place on Thursday, August 6th, at 1PM EDT (noon CDT; 11AM MDT; 10AM PDT). Its panel includes some of the nation's leading journalists and PR experts:
-- Harry Medved, Director, Public Relations, Fandango
-- Terry Stanley, West Coast Editor, Brandweek
-- Richard Laermer, CEO, RLM Public Relations; Publisher, "BadPitchBlog"
-- Bennett Kleinberg, Vice President, Goodman Media International, Inc.
This 90-minute interactive call will give public relations professionals actionable insights, tips and skills on the key elements of a stellar phone pitch, how to best rehearse a pitch and how to avoid "voice mail jail." PR pros will also have the opportunity to hear others pitch, receive expert criticism and put their own pitches to the test. Here are some of the practical and immediately applicable techniques attendees will cover in this audio conference:
-- What motivates editors and their staff -- and how to use this
knowledge for more successful phone, email and in-person pitches
-- The psychology of successful pitches -- what every PR person must know
about the story sales process to compel coverage over the phone or in
person
-- What grabs a journalist in the first ten seconds of any pitch -- and
how you should take advantage of it
-- The best times to call reporters -- and the time periods to avoid at
all costs
-- Editorial Hot Buttons: News pegs, future trends, divisive issues,
dramatic hooks and other sure-fire ways to supercharge your phone, email or
in-person pitch
-- How to craft a compelling verbal pitch -- and deliver it without
sounding scripted
Attendance at Bulldog Reporter's PR University audio conference costs $299 per telephone site. Participants in the 90-minute call will be able to pose specific questions for the panelists at several junctures during the discussion. Attendees of PR University conferences receive one credit toward PRSA accreditation maintenance. Registration also includes an up-to-the-minute conference manual and a full transcript. For more information on taking part in the event, go to our conference home page or phone toll free: 1-800-959-1059.
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