For service professionals, slow business is a holiday tradition. Clients are vacationing, putting new projects off until the New Year, and too busy with other holiday plans-which, for many self-employed folks, means no new leads and no new sales. To help compensate for this holiday lull, The Writer's Sherpa, LLC, will present a free teleseminar, "Write to Grow Richer; The 7 Secrets of Writing to Sell Your Services," on December 9, 2009, at 8:00 p.m. EST, for freelancers, consultants, and self-employed professionals who want to take advantage of the reduction in client demands by updating and creating new content marketing materials that will help put them ahead 2010.
"Every time I write and publish a new article or give my clients a new special report, I see an immediate response in traffic, leads, and new work," said Melinda Copp, founder and executive editor of The Writer's Sherpa, LLC, who will be hosting the teleseminar. "It's helped me beat feast or famine, and writing new marketing content is the perfect holiday activity because you can squeeze it in anywhere."
The goal of the call is to reveal tips on how to use content marketing to establish expertise, attract new clients, and add additional income streams, such as ebooks, books, and other information products. These content marketing strategies can not only earn additional revenue to any freelance business, but also build relationships with clients and leads that will help keep them loyal in the future.
"If you're a self-employed professional who has heard one or more of your clients or prospects say, 'Let's start this project after the holidays,' then you probably know things will slow down this season," says Copp. "Why not use the time to create new articles, reports, ebooks, and other information products that will give you a jumpstart on next year?"
Anyone looking for ways to build momentum this holiday season, despite the slowdown in client work, can watch a video introduction and sign up for this free call at www.writerssherpaprograms.com/freecall.html . The teleseminar will be recorded, so those who miss the call at the scheduled time will receive a free recording download.
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