Freelancer/Business Coach Provides Fundamental Success Tools to Solo Service Providers

In an economy that seems to offer little hope for financial freedom, self-employment is attracting a new population of entrepreneurs who have lost faith in the corporate system. More than one laid off worker views their pink slip as a ticket to entrepreneurial freedom.

Trish Lambert warns, though, that many new entrepreneurs are ill prepared to move into the CEO's office of "Me, Inc.," and are often overwhelmed by the huge number of self-proclaimed experts pitching tips and tools as the "guaranteed" accessories for success.

Lambert owns Success in Sweatpants, a coaching practice specifically focused on freelancers and free agents or, as Lambert explains, "Commercial creatives, coaches, and consultants." She has launched a day-long workshop, entitled "Freelancing in a Flat World," which provides the foundation that freelancers need to achieve the financial and career freedom they envision when they leave the corporate world. She is conducting her workshop in Austin, Texas on Saturday, March 28 from 9 am to 5 pm at the Radisson Austin North Hotel.

Proven business strategies and tactics are key drivers of success for solo professionals. "Success is not dependent on the latest gadget or social media tool," said Lambert."It requires realistic expectations, a well-thought-out strategy, and disciplined application of the right business tactics."

Lambert's workshop focuses on fundamentals, including how to tap into the global marketplace, identify and get rid of the biggest internal obstacles that nearly all solo professionals share, set an authentic rate based on quantifiable parameters, and implement proven tactics that increase revenues without increasing time spent generating them. Lambert guarantees that each participant will come away with at least three tactics they can apply right away to increase revenues and/or profits.

According to Lambert, who built her own freelance practice to six-figure revenues in less than two years, "It is possible, even in this economy, to build a successful business if the right things are done at the right time."

To register for Freelancing in a Flat World or receive news and updates about Freelancing in a Flat World programs and services, visit www.successinsweatpants.com.