Oct 21 2008 - Building Relationships with Reporters - Philadelphia, PA

The Board of Directors of IABC Philadelphia, the local chapter of the International Association of Business Communicators, announced Tony DeFazio will lead its October seminar "Building Relationships with Reporters" October 21, 2008 from 6:00 - 8:00 p.m. at the PECO Building, 2301 Market Street, Philadelphia, PA. DeFazio, president of DeFazio Communications, a Conshohocken-based public relations firm, will lead an informative session discussing best practices for working with leading print, broadcast and Internet journalists.

More than any other interest group, the media can influence how a company is perceived by its constituencies. Their knowledge-and keen sense of what determines the news- presents an opportunity for companies to harness their objectivity to gain valuable exposure for key business initiatives. Corporate communicator's success lies in nurturing relationships with reporters, producers and Internet bloggers.

This presentation should not be missed by corporate communicators and public relations executives who are responsible for their company's media relations programs,” said Lauren Conway president of IABC Philadelphia. “Tony DeFazio is one of the leading publicists in the Philadelphia region. As an entrepreneur, agency executive and accomplished corporate communicator, he brings 20 years of experience working on the front lines with the world's top media.

DeFazio is president of DeFazio Communications, LLC, a Conshohocken, PA-based public relations firm. He also served as director of public relations for American Financial Realty Trust. Prior to that, he was executive vice president of Gregory FCA Communications.

For more information or to register, visit http://philadelphia.iabc.com/. This seminar is $30 for IABC Members; $45 for Non-Members.