PR Newswire's Director of Emerging Media, Michael Pranikoff, will present "PR in a Web 2.0 World," an interactive discussion on the how Web 2.0 can bring an organization's communications program to the next level, on Oct. 14 at the Sheraton Nashville Downtown Hotel.
The face of PR is changing as the tools of PR evolve. In order to stay ahead of the innovations, communications professionals need to know how to use new media techniques and also stay apprised of what the next big thing will be.
Pranikoff will lead an interactive discussion on how communicators can utilize the new technology that is driving emerging media. He will provide a real world case study utilizing those tools and give communications professionals the information they need to incorporate those tools into their program. This program is both for the novice and those that have been working in social media for a few years.
Some of the topics that will be covered include:
* RSS (Real Simple Syndication)
* Social Media (Blogs, Podcasting, SMS, Vlog, Vodcasting)
* SEO (Search Engine Optimization) - What you need to know to write for search
* Web Analytics
* Using Multimedia Online
Date: Tuesday, October 14, 2008
Place: Sheraton Nashville Downtown Hotel Suite 6 623 Union Street Nashville, TN 37219
Time: Breakfast and Registration: 8:00 AM - 8:30 AM
Presentation: 8:30 AM - 10:00 AM
Continental breakfast will be served.
Cost: Complimentary
To register: http://tinyurl.com/4xqcdz
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