Friday, February 29, 2008

March 11 2008 - Speechwriting in 7 Simple Steps - Texas

The Dallas International Association of Business Communicators (Dallas/IABC) is hosting a March 11 luncheon that features executive speech expert Phil Johnson on "The Seven Steps to Speechwriting Success." The event is 11:30a to 1 p.m. at Popolos' Café in Dallas. Online registration is available at http://www.dallasiabc.com/. Pricing is $30 to $45 for the luncheon, depending on membership and pre-registration. Student pricing is $20.

"You know, it's been said that 'There are always three speeches for every one you actually gave--the one you practiced, the one you gave, and the one you wish you gave," said Julie Songer, president of Dallas/IABC. "Phil Johnson is the kind of speechwriter and speech handler that makes sure the speech you prepared is the speech that is presented. And he simplifies that process."

Phil Johnson is a Dallas executive speechwriter and business writer. For more than 20 years, Johnson has written speeches for executives at privately held and publicly held companies, from several Fortune 500 companies to small start-ups.

Johnson's "The Seven Steps to Speechwriting Success" will also feature insights into other hot areas of business writing. "There's growing opportunity in executive ghostwriting, annual reports, magazine articles, white papers, case studies and Web content," said Johnson. "All business-writing disciplines can benefit from the application of speechwriting techniques."

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